If you’re a coffee lover who wants to know that you’re supporting independent, local, ethical companies who give back, then we’ve got good news for you! 

Today we’re launching our good coffee guide - a handpicked selection of the best coffee shops in London leading the way in ethical caffeine. 

You can search by location, mission and accreditation, and we’ve even made a Google Maps list you can add to your phone so you’ll never be stuck with disappointing chain coffee when you’re out and about again. There’s already over 100 good coffee companies on there, who are giving back to people, planet or community, and we’re adding more as we find them. 

Sarah and I (the co-founders of In Good Company) bonded originally over our love of good companies and finding new places to go - including coffee shops. That’s when the idea for In Good Company was born.

There are platforms to help us find ethical, sustainable options online, but nothing focused on helping us find them out in ‘the real world’. It’s haphazard and hard work and we knew we - and you! - were missing out. Not to mention loosing hours of our lives to endless google searches. 

With In Good Company, we short-cut the searching and show you ethical, sustainable, for-good businesses around you. We’re launching our full platform later this year, starting in London first. 

But in the meantime we wanted to share our beta good coffee guide to give you a taste of what’s in store and help you have some great-tasting coffee which also gives back.

We’d love to hear your thoughts; you can drop us a line anytime at hello@ingoodcompany.org.uk or fill out a feedback form here. 

And when you visit a good coffee shop, please do share the love on socials using the hashtag #ingoodcoffeeguide